The association, founded in 2019, represents and promotes – according to own statement – the interests of the entire value chain across all smoking and vaping products as well as tobacco and nicotine products for oral use: the manufacturers, suppliers and distributors of traditional tobacco products as well as of new tobacco and nicotine products. Moreover, associations and businesses of related industries from tobacco cultivation, tobacco trade and retail, the advertising and packaging industry, the mechanical engineering sector, logistics, the trade show sector and other enterprises connected with the tobacco industry and their associations are members.

One of its members is the German Cigarette Association (DZV), which was the largest lobby group for the tobacco industry in Germany until BVTE was founded. Both associations use the same office, have a similar board and the same managing director, Jan Mücke (former member of the Bundestag for the FDP, State Secretary in the Federal Ministry of Transport).

Regular members are:

British American Tobacco Germany GmbH
German Cigarette Association (DZV)
Joh. Wilh. von Eicken GmbH
GIZEH Raucherbedarf GmbH
Quantus Beteiligungs- und Beratungsgesellschaft mbH
Reemtsma Cigarettenfabriken GmbH
JT International Germany GmbH
Heintz van Landewyck GmbH
Niko Liquids GmbH
PMS Perfect Media Solutions GmbH
Riccardo Retail GmbH
Swedish Match AB
TMCC Tobacco Management & Consulting GmbH






Jan Mücke